Marketing is a four letter word to most authors, and I don’t mean the word ‘love.’ Advertising and marketing are important no matter how icky it makes you feel. Writing a novel and making it available to the world doesn’t mean the world will take notice. Or care. Or fart in your general direction.
Once we release a novel, indie authors must scoop out their writer’s brain and plop in their publisher’s brain. Your book baby is now a product swimming in an ocean cluttered with thousands of other books that are published daily. Why, you may ask, is it important to market your novel? Do I need to list the reasons? Okay, here it is:
No one will read your novel because no one knows about it
It may seem like traditionally published authors don’t market their books, but that is not true. Every time you see an interview or feature about your favorite author’s latest tome that is advertising.
Since self-published authors don’t have a public relations team or a marketing department behind them, I’ve pulled together a small list of book promo sites. I don’t vouch for these websites in any way. Once my first two novels are published, I plan to try some of them. I will post updates on what worked and what didn’t later in the year.
Awesomegang.com: It is free, but there is also a $10 paid option to get your book featured on their homepage for 2 days, a guaranteed spot in their newsletters and more social media promotion.
Pretty-hot.com: Their service is free, but also has a featured option for $25 that guarantees a featured spot on their homepage for 7 days. Your book will also go out to their newsletter and social media channels.
eBookasaurus: From free to a Premium Book Listing is $10USD/ per listing
The Book Circle: Free: Consideration for listing on their Free Kindle Ebooks Page, 1 Tweet, 1 Facebook Post; Premium: $9.00 Guaranteed listing on their Free Kindle Ebooks Page, 1 Tweet, 1 FB post, 1 Banner Ad; Professional: $19.00 Everything included in Premium Package plus an E-newsletter Blast
Discount Book Man: From free to a Featured Book Listing for $15
Book Hippo: A UK based book promotion company who will support your book for free once you’ve joined their free site.
Paid promo sites:
Book Pebble: $5 – $15
Price Dropped Books: $6 – $23
Reign of Reads: $10 & $15
The Fussy Librarian: $10 – $18
My Book Cave: $10 -$ 20
eBook Soda: $15 – $27
Genre Pulse: $16 – $19
eBook Betty: $18 – $20
Book Barbarian (Sci-Fi/Fantasy only): $25 – $45
Many Books: $29
Robin Reads: $35 – $70
Book Sends: $20 – $125
Bargain Booksy: $25 – $135
Free Kindle Books & Tips: $25 – $125
eReader News Today: $35 – $135
OHFB: $75 & $100
Books Butterfly: $50 – $400
Book Bub: $35 – $2,560
Please know that all of the above have conditions in order to advertise, such as a minimum number of reviews, pricing, minimum average star ratings and availability requirements. Please read their terms and conditions beforehand.
Good luck on your writer’s journey. Do you find it hard to change from being a writer to being a marketer?
Hope you liked this week’s blog post. You can read the first chapters of my urban fantasy series The Children of Ekhidna and Typhoeus on the books page.
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